Creative and proactive person with a technical background, entrepreneurial skills as well as marketing and communication, specialized in start-up and project management in the industries of media, telecommunications, fitness and sports. Known also as author of written, audio and video contents on several topics.
Since I met CrossFit® in 2009 I started to work on this discipline and to develop it from the point of view of business in the Italian-speaking territories. I have opened three successful Boxes as Co-Owners and another ten as a Business Mentor at the start-up.
My job is to provide every CrossFit® Box Owner with the support and skills they needs to thrive as a small business owner.
The objective is to make management concepts and methods simple and understandable to facilitate their application in the CrossFit Box and teach them to the Box Owners.
My strengths are the knowledge of the specific market, the competence, the experience, the passion and the ability to find creative and reliable solutions.